ARG SIG 2010 Survey Results

The pencils are down, the data is tabulated, and now, I’m delighted to bring you the complete 2010 IGDA ARG SIG survey results. The slides are embedded below, with analysis of a few highlights following. 2010 IGDA ARG SIG Survey View more presentations from Andrea Phillips. The survey was split into two basic sections. The […]

Lessons from ARGfest 2009

ARGfest 2009 came and went the weekend of July 17-19 in Portland, Oregon. Many prominent players and practitioners were there, and many a deep thought was thunk by those in attendance. Mike Monello of Campfire Media captured a pencast of the panels, though a full DVD should be available soon, as well — keep checking […]

Keys to Pitching an ARG

Recently on the IGDA ARG SIG list,  the inestimable Brian Clark of GMD Studios offered some wisdom on pitching an ARG or similar campaign to a client. The conversation revolved around the reluctance of agencies and clients to innovate in South America, but the information applies anywhere in the world. Following is what he had […]

ARGuing for Multilingual Motivation in Web 2.0 – A European ARG for Education

Joel Josephson, executive director of the educational website Kindersite, writes: We recently completed the final pilot of the European Union funded education project ARGuing for Multilingual Motivation in Web 2.0..  This project has built an ARG to promote language learning in secondary school students called ‘The Tower of Babel’…We will be presenting academic papers on […]

Changing the Game: How Video Games Are Transforming the Future of Business

Media studies patriarch Henry Jenkins recently interviewd David Edery and Ethan Mollick, authors of the newly released Changing the Game: How Video Games Are Transforming the Future of Business. Part 1 of the interview Part 2 of the interview Part 2 is particularly interesting (for us) for its mention of ARGs, including the question “As […]